Can you really grow your business with business coaching? UK study highlights results.
How valuable is ActionCOACH business coaching to a business owner?
That question was recently posed as part of a recent independent study on the value and effectiveness of business coaching conducted by the UK-based Cogent Research.
The Cogent research study comes on the heels of a recent U.S.-based study of companies coached by ActionCOACH in South Florida. That study showed that despite the recession, coached companies had grown revenues by more than $12 million. The research study also revealed coached businesses saw a return on investment (ROI) of 7.5-to-1, or $7.50 in return for every $1 invested in coaching.
In the UK, Cogent found the following statistics:
• 74% of ActionCOACH coached businesses increased sales last year compared to only 43% of non-coached businesses
• 30% average annual sales growth in ActionCOACH coached businesses compared to only 13% in non-coached businesses
• 82% of ActionCOACH coached businesses are confident of sales growth in the next 12 months compared to only 55% of non-coached businesses
• 53% of ActionCOACH coached businesses increased profits last year compared to only 35% of non-coached businesses
• 77% of ActionCOACH coached businesses forecast growth in profit in next 12 months
• 30% of ActionCOACH coached businesses increased their profits in the last 12 months by more than £50,000
• 56% of ActionCOACH coached businesses increased their workforce compared to only 14% of non-coached businesses
• 91% of ActionCOACH coached businesses have a plan for the next quarter compared to only 37% in non-coached businesses
• 97% of coached businesses would recommend coaching to other SME’s (small and medium enterprises)
Cogent also noted that:
“Businesses generally who had adopted formalised procedures such as those recommended by ActionCOACH (e.g. workflow procedures, twelve month budgets, written business plans, KPI’s) appeared to not only have weathered the adverse trading conditions of the previous twelve months but have actually increased sales, profits and workforce.”
Can business coaching help your business grow and succeed?
Contact an ActionCOACH near you today to find out.


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